Dynamic Realty chooses OrangeCoat to redesign their Web site
Submitted by: Megan Harding on Nov 25, 2009 at 2:29 pm
Tagged with: Real Estate, Web Design
Source: Dynamic Realty
Dynamic Realty, an Upstate real estate brokerage, recently chose OrangeCoat to redesign the company’s Web site. The company hired OrangeCoat to completely overhaul the site in order to support Dynamic Realty’s concept of “client specialization,” Rick Stroud, Dynamic Realty’s president, said. OrangCoat expects the site to be finished by the end of January.
Adam Gautsch, one of OrangeCoat’s founders, said they plan to make the site stand out by emphasizing Dynamic Realty’s
strengths.
“The real difference between this site and other realty sites is the same difference between Dynamic and other real estate agencies and that’s the focus on Dynamic’s six specialty areas. The new Dynamic site is not trying to be everything to everyone. The main goal for this site is to connect the right people with the right agent for their needs,” Gautsch said.
Stroud has his own hopes for the site. “Our new Web site will make it easy for the home buyer or seller to connect with an agent specifically trained and suited for them,” he said.
Dynamic Realty trusts OrangeCoat to accurately convey the company’s mission and style throughout the site.
“We chose OrangeCoat because of their custom design experience. We wanted our innovation and distinction to be reflected in our Web site, not squarely packaged and stifled in a ready-made template,” Stroud said.
Gautsch said OrangeCoat will focus on Dynamic Realty’s niche approach to real estate.
“The site is really going to focus on finding the right agent for the right person. This means there is going to be a heavy interface design and programming effort behind making the search for the right agent more important than the broad search for houses in a certain area. This is a different way of looking at a real estate website and this excites us greatly,” he said.
Dynamic Realty feels that changing the way people think about buying homes will pay off for them and their clients.
“It’s always refreshing to work with a company that is willing to try something new,” Gautsch said. “It’s inspiring to work with a company that has such a unique and focused vision for the future of the company.
Dynamic Realty, Inc. is a boutique real estate company designed for the home buyer or seller who expects more than what the general practitioner REALTOR can typically provide. For more information about Dynamic Realty and its services, visit www.DynamicRealty.us or call 877-348-8483.