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Crawford Strategy Adds Four Clients and Account Executive

Submitted by: Richard Breen on Aug 04, 2011 at 6:12 pm Tagged with: Advertising, Breakwater Restaurant, FAVOR Greenville, Marketing, Media Relations, Public Relations, Urban League of the Upstate Source: Crawford Strategy

GREENVILLE, S.C. – Aug. 4, 2011 – Crawford Strategy is pleased to announce four new clients: Breakwater Restaurant & Bar, Faces and Voices of Recovery (FAVOR) Greenville, Gallivan White & Boyd PA, and the Urban League of the Upstate. In addition, Andrea Simrell recently joined the company as an account executive to support growing client needs.

Simrell brings extensive marketing and public relations experience to Crawford Strategy. She comes from NAFH National Bank, where she served as a marketing coordinator for four years. She is a summa cum laude graduate of the University of Georgia’s Henry W. Grady College of Journalism and Mass Communication with a bachelor of arts in journalism and public relations. Simrell is a member of the Junior League of Greenville and volunteers at the Children’s Museum of the Upstate.

Client Additions

Breakwater Restaurant & Bar has engaged Crawford Strategy to execute all marketing, public relations and special event needs connected to its Greenville expansion. Crawford Strategy will provide creative services, including menu and advertising design, as well as facilitation of grand opening celebration initiatives.

Crawford Strategy has been named agency of record for Faces and Voices of Recovery (FAVOR) Greenville, a nonprofit organization that promotes long-term recovery from substance use disorders. Services provided will include marketing, advertising and branding to increase awareness for FAVOR throughout the Greenville area.

Gallivan White & Boyd, a 45-person law firm headquartered in Greenville, has engaged Crawford Strategy to provide all media relations, creative design and event coordination services surrounding the firm’s recent expansion into the Charlotte and Columbia markets.

Crawford Strategy has been engaged by the Urban League of the Upstate to develop and execute a comprehensive marketing, advertising, communications public relations and branding campaign aimed at boosting awareness of the organization across the Upstate.

“It is rewarding to see our continued growth, particularly since I know how hard our team has worked to achieve these results,” said Crawford Strategy President Marion Crawford. “Our firm provides full-service solutions, so we can be flexible regarding each client’s particular marketing and PR needs. This is reflected in our growing and diverse client base.”

About Crawford Strategy
Crawford Strategy is a strategic solutions company located in Greenville, S.C. Now with 15 employees, Crawford Strategy provides a full complement of marketing and PR capabilities, including brand development, strategic planning, media relations and special event management. Crawford Strategy is known for providing exceptional, highly responsive customer service and driving significant results for its clients. More information may be accessed at www.crawfordstrategy.com.