Mariner Continues Engagement with CCBCC Operations, LLC

Coca Cola Bottler’s IT Organization Selects Mariner for BI Expertise and Continuity

November 8th, 2011 – Charlotte, NC – Mariner, a leading data management, business intelligence and analytics company, has successfully completed release 1 of a sales and delivery management data warehouse project with Charlotte-based Coca-Cola Bottling Co. Consolidated (NASDAQ: COKE).

In a contract signed earlier this month, CCBCC and Mariner will continue collaborating to integrate critical business metrics into a data warehouse that supports key business areas including sales, delivery and distribution. The data warehouse is built on Microsoft SQL Server 2008 R2 technology.

“We selected Mariner because they are the right partner to help us grow. They are part of our community, which is as important to us as their technical and business skills,” said Onyeka Nchege, Vice President/Chief Information Officer at CCBCC.

“We are very pleased with the positive reaction to release 1 and the foundation it created for our work on release 2”, commented Peter Darragh, Vice President, Mariner’s Core Group. “Release 1’s scope of time-recording, loading, invoicing and route planning created a performance management and analytics platform to drive compliance and continuous improvement discussions between a driver, their supervisor and dispatch”.

Coca-Cola Bottling Co. Consolidated is the largest independent Coca-Cola bottler in the United States with operations in 11 states, primarily in the Southeast. For more information about our Company, please visit their website at our website at www.cokeconsolidated.com.

About Mariner
For more than a decade, Mariner has helped clients in the utility, healthcare, education, media, manufacturing and other industries organize, use and share data to improve productivity, collaboration and decision making. Mariner specializes in helping clients leverage their data through the use of business intelligence, data warehousing, business scorecards and performance management dashboards. Equipped with Mariner’s solutions, organizations achieve financial and operational goals and improvements in organizational alignment – from senior managers to front line workers. Mariner has emerged at the forefront of performance-based, improvement-centered technology solutions, earning recognition as Microsoft’s 2010 US Public Sector K12 Education Partner of the Year, TDWI’s 2009 Best Practices Implementation Partner Award Winner and Microsoft’s 2008 Worldwide Partner of the Year in Performance Management Solutions. Mariner is a Microsoft Certified Gold Partner with competencies in Business Intelligence and Data Platform. Mariner-Insight to Achieve. www.mariner-usa.com.

For additional information:
Contact Sally Phillips, Director of Marketing, Mariner
Tel. 704.943.5222
Email sally.phillips@mariner-usa.com

About Coca-Cola Bottling Co. Consolidated
Coca-Cola Bottling Co. Consolidated (the "Company") produces, markets and distributes carbonated and noncarbonated beverages, primarily products of The Coca-Cola Company, which include some of the most recognized and popular beverage brands in the world. The Company is currently the largest independent bottler of products of The Coca-Cola Company in the United States, operating in eleven states, primarily in the southeast. The Company also distributes several other beverage brands. The Company’s product offerings include carbonated soft drinks, bottled water, teas, juices, isotonics and energy drinks. Over the past several years, the Company has expanded its bottling territory primarily throughout the southeast via acquisitions and, combined with internally generated growth, had net sales of over $1.5 billion in 2010. We now hold bottling rights from The Coca-Cola Company and other beverage companies covering the majority of North Carolina and portions of Alabama, Florida, Georgia, Kentucky, Mississippi, Pennsylvania, South Carolina, Tennessee, Virginia and West Virginia. The Company is also a partner with The Coca-Cola Company in Piedmont Coca-Cola Bottling Partnership (“Piedmont”), a partnership that operates additional bottling territory in portions of North Carolina and South Carolina.

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