Customer Effective Sponsors and Supports CRMUG Summit 2011

Greenville, SC - - November 16, 2011 - - Customer Effective Inc., a leading national Microsoft CRM consulting firm, was a Premier Sponsor of the 2011 Dynamics Communities CRM User Group Summit for the second year in a row and led multiple speaking sessions during the event. The Summit, held at Caesars Palace in Las Vegas, Nevada in early November, was designed to address the needs of the entire spectrum of Dynamics CRM users with the common goal of sharing ways to optimize usage of Microsoft Dynamics CRM.

Customer Effective’s leadership and support of the CRM community was exemplified in several speaking sessions. Scott Sewell, a Microsoft CRM MVP and one of Customer Effective’s CRM Technical Specialists, presented three sessions over the course of the week, including: Tips and Tricks to Help Drive User Adoption, Data Migration and Integration, and Dynamics CRM Report Writing. Also, Brad Koontz, Customer Effective’s FinServ Product Manager presented a session on Building Mobile Portals with CRM.

Customer Effective also had two customers present sessions during the CRMUG Summit. Mark Furr, of Sedgwick CMS presented two sessions: Journey of Turning Data Information and Finding Balance and Agility in a Waterfall World. Volvo Construction Equipment’s John Johnston presented Leveraging
Microsoft CRM through Online and Offline Marketing Functions.

“The Dynamics CRMUG Summit is a great place to network with peers and exchange ideas,” said Scott Millwood, CEO of Customer Effective. “We are proud to support this event each year and to have our team members and customers actively engaged with the CRM User Group community.”

About Customer Effective

Customer Effective is a leading innovator in relationship management and process automation solutions based on the Microsoft Dynamics CRM platform. The company is a Gold Certified National System Integrator having completed hundreds of Microsoft Dynamics CRM implementations and development projects. Recent CRM and Microsoft awards include recognition as the 2011 and 2010 East Region CRM Partner of the Year, the 2010 Worldwide CRM Partner of the Year Finalist, the 2009 Worldwide Microsoft Financial Services Partner of the Year, being named to the Microsoft Dynamics President’s Club from 2006 through 2010, recipient of the Microsoft Dynamics Inner Circle distinction in 2008 thru 2010 and a member of the 2008, 2010, 2011 Inc. 500|5000 list. For more information, visit http://www.CustomerEffective.com

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