Honda Fields Team of Real World Advanced Technology and Alternative Fuel Vehicles For 2003 Challenge Bibendum(TM)

Honda Fields Team of Real World Advanced Technology and Alternative Fuel
Vehicles For 2003 Challenge Bibendum(TM)
Manufacturer joins with Michelin again to showcase advanced technologies

TORRANCE, Calif., Sept. 3 /PRNewswire/ -- American Honda Motor Co., Inc.
is preparing seven advanced technology vehicles to participate in the 2003
Challenge Bibendum(TM) organized and hosted by Michelin. The Honda team --
representing the company's leadership in ultra-clean emissions, hybrid power,
alternative fuels and advanced fuel cell technology -- is comprised of
vehicles certified for regular commercial use by the Environmental Protection
Agency (EPA) and the California Air Resources Board (CARB) for regular highway
use.

"We look forward to the Challenge Bibendum as a way to share the progress
Honda continues to make in advanced transportation technologies," said Tom
Elliott, executive vice president of American Honda. "At Honda, we feel that
real world experience is critical to the advancement and acceptance of these
technologies."

The American Honda Team for the 2003 Challenge Bibendum includes:

2003 Acura MDX: A seven passenger luxury SUV powered by a 260-
horsepower V6 engine with VTEC technology, the
MDX is the first SUV to gain Super Ultra Low
Emission Vehicle (SULEV) certification in
California.

2003 Honda Insight: The first production gasoline-electric hybrid
introduced to American highways, the Insight
uses Honda's innovative IMA gasoline-electric
hybrid system to deliver nearly 70 miles per
gallon fuel economy. For the fourth consecutive
year, the Insight is rated by EPA as the most
fuel-efficient vehicle sold in the U.S.

2003 Honda Element: This newest addition to the Honda truck family
combines the best attributes of a pickup truck,
minivan and SUV in an innovative and versatile
package. The Element, powered by a 160 hp four-
cylinder engine, features good fuel economy and
performance while achieving LEV-2 emissions
levels.

2003 Honda FCX: Powered by gaseous hydrogen and emitting only
water from its tailpipe, Honda's FCX is the
first fuel cell vehicle certified by both EPA
and CARB for regular commercial use. The city of
Los Angeles became the first commercial customer
of an EPA-certified fuel cell vehicle in
December 2002 with the delivery of a Honda FCX
for real world fleet use.

2003 Honda Civic Hybrid: Honda's Civic Hybrid brings gasoline-electric
hybrid power to one of the best-selling compact
sedans in the U.S. It is distinguished as the
first hybrid vehicle to earn certification as an
Advanced Technology - Partial Zero Emission
Vehicle (AT-PZEV) from CARB.

2003 Honda Civic GX: This natural-gas powered version of the popular
Civic Sedan is powered by the cleanest internal
combustion engine vehicle ever tested by EPA. It
is also the first passenger vehicle to earn AT-
PZEV certification by CARB.

2003 Honda Accord: A perennial best-seller and leader in low
emissions technology, the mid-size Accord was
completely redesigned in 2003 with more
performance and features in combination with
reduced emissions and higher fuel economy. The
Accord was the first vehicle to gain both Ultra-
Low Emission (ULEV) and Super Ultra-Low Emission
Vehicle (SULEV) certification in California and
is now certified as a PZEV (Partial Zero
Emission Vehicle).

"Honda has always been a strong competitor in Challenge Bibendum," said
Ron Musgnug, Michelin's project manager for the 2003 Challenge Bibendum.
"This year they are fielding an excellent team. The most striking element is
that most of these cars are available now -- at dealerships across the
country. Honda is doing excellent work to put consumers who enjoy driving
behind the wheel of environmentally positive vehicles. We're glad to have
them compete again this year in Challenge Bibendum."

In keeping with the company's commitment to environmental technology
leadership, Honda has consistently led the industry in meeting new emissions
requirements. Every 2003 Honda model achieves Low Emission Vehicle (LEV)
status or better. Honda also has the highest Corporate Average Fuel Economy
(CAFE) rating among the 10 major automakers.

Challenge Bibendum(TM), considered one of the premier global events for
advanced technology vehicles, was established by the Michelin Group as an
objective way to bring together and test the best available technologies for
environmentally positive vehicles. The annual event features vehicles from
major manufacturers on three continents and brings together all partners in
the automotive world: vehicle manufacturers, designers, energy suppliers,
technical leaders, policy makers, universities and government organizations.

The 2003 Challenge Bibendum will be held in Sonoma and San Francisco,
Calif., Sept. 23-25. More than 100 passenger and commercial vehicles are
expected to participate. In addition to Honda, participants include: Audi,
BMW, DaimlerChrysler, Ford, General Motors, Hyundai, Isuzu Truck, Nissan,
Toyota, Volkswagen, Volvo and Volvo Truck.

A true competition, Challenge Bibendum is one of the few events to compare
different advanced technologies head-to-head. The event is open to all energy
sources from electric cars to hybrid fuel cells to hydrogen powered buses.
Advanced technology vehicles are rated on emissions, acceleration, braking,
handling, noise and energy efficiency during the annual competition.

Complete information is available at http://www.challengebibendum.com.

Michelin manufactures and sells tires for every type of vehicle, including
airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty
trucks and the space shuttle. The company also publishes travel guides, maps
and atlases covering Europe, Asia, Africa and North America. Headquartered in
Greenville, S.C., Michelin North America (http://www.michelin.com) employs
24,640 and
operates 22 plants in 18 locations.

SOURCE Michelin North America
Web Site: http://www.challengebibendum.com

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