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The New Rules of Marketing and PR

Submitter Photo - Mike Zeller

Mike Zeller -- Feb 27, 2009 -- Tagged with: Marketing, PR, Thought Leadership

Harvard Business School Professor John Kotter on why urgency in the face of change matters — right now.

Submitter Photo - Mike Zeller

Mike Zeller -- Aug 21, 2008 -- Tagged with: Managing and driving change; Fighting complacency

How to lift the spirits of managers, employees, and customers worried about today's economy

Submitter Photo - Mike Zeller

Mike Zeller -- Jul 21, 2008 -- Tagged with: employee motivation during tough times

Strategies: How Web ads can help your business

Submitter Photo - Mike Zeller

Mike Zeller -- Jul 11, 2008 -- Tagged with: SEM, small business web marketing

CMO Council study finds maximizing existing relationships takes a back seat to new leads.

Submitter Photo - Mike Zeller

Mike Zeller -- Jul 08, 2008 -- Tagged with: Business Development, customer relationships

Ruthless Focus on the Customer

Submitter Photo - Mike Zeller

Mike Zeller -- Jul 07, 2008 -- Tagged with: Brand Loyalty, Brand Values, Customer Experience

Cure for Common Marketing Blog Launched

Submitter Photo - Mike Zeller

Mike Zeller -- Jun 20, 2008 -- Tagged with: B2B Marketing Web 2.0

Top of Mind - Lead Us Not Into Recession

Submitter Photo - Mike Zeller

Mike Zeller -- Jun 18, 2008 -- Tagged with: Importance of marketing during a recession

Marketing on the Inside. Engaging Your Employees to Deliver Your Brand's Promise

Submitter Photo - Mike Zeller

Mike Zeller -- Jun 16, 2008 -- Tagged with: Engaging employees to deliver the brand promise

Web #2 Ad Medium in Five Years

Submitter Photo - Mike Zeller

Mike Zeller -- Jun 10, 2008 -- Tagged with: web marketing

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